Online Business Intelligence Fall 2024

Getting to Know Big Data and Business Intelligence So, this week’s lecture on "Big Data and Business Intelligence" was a deep dive into what’s powering so much of our world today: data, and lots of it. Big data isn’t just about handling enormous amounts of information; it's about understanding three key characteristics which are volume, velocity, and variety. We’re talking about everything from TikTok posts to sensor data from IoT devices, collected at mind-blowing speeds and in forms as varied as images, tweets, and transaction histories. One thing that really struck me was the idea of “datafication” or essentially, how almost every move we make online (and even sometimes offline) can be tracked and transformed into data. Businesses then use this data to find patterns and build predictions. Honestly the sheer amount of data is both fascinating and a overwhelming to me. It’s as if the internet has become one huge experiment where businesses can study our preferences, h...

 Hello, everyone! My name is Noor, and I’m currently working as a Senior Configuration Management Analyst at RTX. I graduated last year in 2023 from the Eller College of Management at the University of Arizona, right here in Tucson, with a bachelors in MIS. It feels great to continue on my career journey close to home, surrounded by my family, familiar faces and the community that shaped my path. I was born and raised in Tucson, and despite having spent my whole life here, I still have a deep appreciation for the nature and the city’s laid back atmosphere. I’ll admit, the summer heat can be intense, which is why in the past I would escape to spend summers in Palestine, my second home, where I get a different taste of culture and am surrounded by family . Outside work, I’m all about family time, often in the form of lively Catan game nights that, inevitably, spark some "friendly" debates. I also enjoy weightlifting to balance out sitting on a desk for 11 hours a day. I also lo...